Sewitch Etcetera Corporation

[Guest article from Serra Sewitch-Posey. There is more to life that meets your eye.]

On Wednesday after work I stopped by the post office to mail some packages. I was luckily able to visit my favorite post office, which is near my work, tucked away on a side street behind MLK and Broadway. It’s small and cute and the workers there are friendly and relaxed. The one closer to my house has a neglected feel to it, and often has a window or two boarded up due to vandalism; there is a general air of impatience and hostility. This cute one had a long line of people but I didn’t mind at all, and I was fully ready to ride it out for as long as necessary.

[This guest article is by Jana De Anda]

I am the proud mother of a gregarious, talkative, energetic and articulate five-year old daughter named Adaline whose light shines in every room she enters. The honor of that role is not lost on me and my gratitude for her runs deep.

I also co-founded and run a strategy execution consulting firm headquartered in San Diego, with a second office in Portland, which employs close to 30 people as of this year. We serve major brands through transformation efforts that require data-driven approaches, process optimization, innovation, strategic program design and change management.

I tell you all this as backdrop to this story. As an entrepreneur, a leader and a strategic consultant, I’m often mentally tapped at the end of the day, and I have trouble sleeping through the night most of the time.

On one particular night, I had awakened around 1:00 a.m. and was having a particularly hard time getting back to sleep. Around 4:00 a.m., I had just fallen back to sleep when my daughter woke up, asking to come sleep with my husband and I, as young kids often do.